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FEATURED IN
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From startups to
seasoned businesses,
We create brands that people feel part of, not just sold to.
OUR FOUNDER & LEAD STRATEGIST
Alyssa Evans
Developed out of a passion to help other businesses be confident and successful in their brand and marketing, Grounded Marketing was born.
Alyssa specializes in brand development and marketing strategies that will appeal to brand’s target audiences and allow for brand relationships to be built.
Featured on 11Alive News, News & World Report, speaker at Poshmark's conference, & more.
Graduate of Emory University.
SERVICES
BRAND DEVELOPMENT
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Market Research & Insights (industry research, competitor analysis, cultural/community insights)
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Brand Identity Creation (logo, visual system, brand deck)
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Brand Differentiation & Strategy (story, messaging, mission/vision/values, tone/voice)
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Social Media Branding & Guidelines (visual templates, guidelines, content recommendations)
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Consulting & Implementation Support (weekly consulting, brand alignment, rollout support)
SOCIAL MEDIA STRATEGY & MANAGEMENT
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Content Strategy Consulting (audience/messaging framework, content calendar, platform playbook)
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Social Media Management (Content creation, scheduling, community management)
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Content Creation (graphics, video editing, on-site content capture)
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Event Promotion (content strategy, graphics, videos, email campaigns, captions)
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Performance Measurement & Optimization
EVENT/FIELD MARKETING CONSULTING
CONNECTING WITH YOUR COMMUNITY IS ESSENTIAL FOR BUILDING A BRAND, WE'RE HERE TO HELP.
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Discovery & Research (goals, audience, outcomes)
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Creative Experience Design (themes, engagement concepts, sponsor/partner recommendations)
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Event Run-of-Show Framework & On-Site Presence Strategy
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Event Promotion (channels, targeting, graphics, promo videos, content calendar, outreach)
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Post-Event Reporting & Success Measurement
AMONG OUR CLIENTS
PROUD TO HAVE
WORKED WITH
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